Skip to main content
Perfectly Imperfect: SUPERBLOOMPerfectly Imperfect: SUPERBLOOM
Perfectly Imperfect: SUPERBLOOMPerfectly Imperfect: SUPERBLOOM
Perfectly Imperfect: SUPERBLOOMPerfectly Imperfect: SUPERBLOOM
Perfectly Imperfect: SUPERBLOOMPerfectly Imperfect: SUPERBLOOM
Perfectly Imperfect: SUPERBLOOMPerfectly Imperfect: SUPERBLOOM
Perfectly Imperfect: SUPERBLOOMPerfectly Imperfect: SUPERBLOOM
SOAKED Superbloom wind-resistant umbrella with recycled fabric canopy and automatic open closeSOAKED Superbloom wind-resistant umbrella with recycled fabric canopy and automatic open close
SOAKED Superbloom umbrella folded down to compact size for storageSOAKED Superbloom umbrella folded down to compact size for storage
SOAKED Superbloom wind-resistant umbrella with recycled fabric canopy and automatic open close
SOAKED Superbloom umbrella folded down to compact size for storage

Perfectly Imperfect: SUPERBLOOM

£26.95
£36.95
Tax included.

Not every umbrella arrives perfect. In fact, across the retail industry, millions of perfectly usable products are discarded every year because of tiny cosmetic flaws. We think that’s a bit daft.

Our perfectly imperfect umbrellas may have minor cosmetic imperfections. It may be a small chip on the handle, untidy stitching on the sleeve, a minor print imperfection, or something else we think simply makes the umbrella just that little more unique. And most importantly - they still do their job - perfectly.

Each imperfection is unique - we’ve included example photos, but imperfections will vary. We check each umbrella by hand, so if it doesn't feel in line with the example photos here, we wont send it. Simple as that.

And as a thank you for helping us reduce waste, these umbrellas are available with £10 off the usual price.

Please note - No returns, exchanges or swaps on perfectly imperfect stock (we really don't think you'd want to anyway!)

Most umbrellas are made to be replaced. Ours are made to stick around.

Designed in rainy Manchester, SOAKED was created with one simple mission: to make umbrellas that do what they should – keep you dry, whatever the weather.

- Wind-resistant vented canopy - built to adapt and flex in proper British weather, putting up a challenge to strong gusts.

- 10 flexible fibreglass ribs - designed to adapt not snap in windy conditions.

- Made from recycled plastic bottles - with a canopy giving discarded plastic a second life, one downpour at a time.

- Quick-dry PFC-free canopy - dries fast, with no nasty 'forever chemicals' along for the ride.

- Automatic open & close - one button for the win, even when your hands are full.

- Compact size, generous coverage - 98cm expanded, packing down to a bag-friendly 29 x 6cm.

- Innovative drawstring sleeve - designed to lock in excess moisture.

We're an independent brand, dreamt up in rainy Manchester to solve one simple problem: one billion umbrellas thrown away every year because most just weren't built to last. So we set out to make ones that actually do their job – and we've since brought that same care to everything else we make. Small team, big standards - tackling throwaway culture one product at a time.